Flashback: An important perspective from 2009

While we are not facing a crisis as we did in 2009, the psychology of investors, analysts (both fundamental and technical) hasn’t changed much . . . if at all.

The following article appeared in the Wall Street Journal on March 9, 2009, the very week the market turned on a dime and rallied higher. We post it at this time so that you can learn from the past in an effort to help you avoid some of the same mistakes that many made in 2009. 

Our message is simple . . . ignore the day to day fluctuations of the market. Buy companies you know and understand and are trading at a value. Plan on owning these companies for the next 2, 3, 5 years. That’s it.

Enjoy the article

Dow 5000? There’s a Case for It

Strategists Still See Rally, but Earnings Point to 1995 Levels for Stocks



Updated March 9, 2009 12:01 a.m. ET

Just how low can stocks go?

Despite Friday’s small gain, the Dow Jones Industrial Average marked its fourth consecutive week of losses as it tumbled through the 7000-point mark and spiraled to new 12-year lows. The Standard & Poor’s 500-stock index is trading below 700 for the first time since 1996.

As earnings estimates are ratcheted down and hopes for a quick economic fix fade, the once-inconceivable notion of returning to Dow 5000 or S&P 500 at 500 looks a little less far-fetched.

A decline to 500 on the S&P is 183.38 points and 27% away. The index already has lost 881.77 points, or 56%, since its peak in October 2007. The index, which lost 7% last week, hasn’t been below 500 since 1995, when the tech-stock bubble was just beginning. After dropping 6.2% last week, the Dow is 1626.94 points and 25% above 5000, a level it also hasn’t seen since 1995.

Analysts and investors looking at valuations, history and stock-price trends are mostly predicting the indexes will avoid plumbing those lows, although all concede that, in this market, anything is possible.

Even Wall Street strategists are crunching the numbers, while sticking to forecasts of a second-half rally.

Goldman Sachs’s David Kostin in late February presented three scenarios for the S&P, including a “bear case” that put the index at 400 to 500. Although Mr. Kostin says he doesn’t anticipate the index will fall that low, “these are the cases that different types of investors are making,” he says.

Looking solely at valuations, namely price relative to earnings estimates, the S&P at 500 isn’t necessarily a wild stretch.

The current 2009 earnings estimate for S&P companies is about $64 a share, down from about $113 last April, according to S&P. Goldman is now predicting $40, having cut its forecast from $53 in late February. Bank of America Merrill Lynch estimates $46 a share, and Citigroup is predicting $51.

At $64, the S&P is trading at about 11 times earnings. At $40, the index is at about 17 times.

According to Goldman’s data, the bottom of the 1974 bear market had a forward P/E of 11.3. At the trough in 1982, it was 8.5. Put a multiple of 10 with estimates of $40 to $50 a share and the S&P comes out at 400 and 500.

Mr. Kostin himself offered his own prognosis, in which the S&P stays between 650 and 750 and possibly rises to 940 at year end. Goldman’s earnings prediction includes write-downs and provisions, Mr. Kostin adds. But as financial companies recognize a significant amount of remaining losses in the next couple of quarters, investors, he says, could shift their focus to 2010 and what 2009 earnings might look like before write-downs and provisions — a figure he puts at $63.












Whether stocks continue to fall “boils down to confidence,” says Chris Guinther, president and chief investment officer of Silvant Capital Management. Mr. Guinther argues that without clear signs that the government stimulus and rescue packages are working, investors have little incentive to buy.

While Silvant sees the S&P staying in a range of 650 to 750, a decline to 500 is “definitely possible,” Mr. Guinther says.

A level of 500 on the S&P is “possible, but I wouldn’t put it in the realm of probable,” says Thomas Lee, chief U.S. equity strategist at J.P. Morgan. Mr. Lee on March 2 removed a tentative “buy” recommendation he had placed on the S&P in February.

For Mr. Lee, the S&P at 500 “would imply that we are now in a period similar to April 1932 — the final stages of a bear market.”

Between April 8, 1932, and July 8, 1932, stocks fell 34% — a little more than what it would take to get the S&P to 500.

A level of 500 would take declines for the S&P to 68% since its October 2007 high, compared with the peak-to-trough depression-era slump of almost 90%.

Still, Mr. Lee sees a tentative bottom for stocks in mid-2009, together with a trough in the economy. From there, he is still “really comfortable” with the prospect of the S&P heading toward 1100 by year end.

This time, the barrage of government policy prescriptions make a decline of Depression-era magnitude very unlikely, says Richard Sylla, a financial historian and economics professor at New York University’s Stern School of Business.

“People say [government policy] hasn’t worked yet, and there have been slips in the execution, but I would say things could be much worse. It will put a bit of a floor under the declines,” Mr. Sylla says. That said, he thinks stocks aren’t at their lows yet, and guesses the Dow will bottom near 6000.

There are those of course, who think the whole decline is overdone.

“Analysts are just slashing numbers and people are trying to extrapolate that earnings plunge into Dante’s Inferno,” Citigroup’s chief U.S. equity strategist, Tobias Levkovich,says. Mr. Levkovich is keeping a year-end target of 1000 on the S&P.

He says a high single-digit P/E ratio isn’t necessarily a valid assumption. In other periods when stocks were similarly valued, inflation, interest rates and risk premiums all were higher, he says.

Some analysts who look at stock price trends see the indexes heading much lower.

“There’s a good chance the market could keep going lower,” says Bill Strazzullo, chief market strategist at Bell Curve Trading.

His firm’s targets are 500 on the S&P and 5500 on the Dow, using charts of buying and selling trends. A small bounce may come around 650 for the S&P as short sellers take profits around that level, Mr. Strazzullo says. Long-term buyers have also been “active” at about those levels and may help push prices higher temporarily, he says.

“Some people may say that is the bottom, but I think there is another leg to go on this,” Mr. Strazzullo says. “That last leg will probably be the general public throwing in the towel.”

Share This

Join our newsletter to keep up with tips and tricks and the blog.